If you’re thinking about buying a short-term rental property in Spain, the Costa Blanca is one of the most promising regions in the country. With year-round tourism, relatively affordable property prices, and strong guest demand on platforms like Airbnb y Booking.com, it offers excellent opportunities for investors seeking strong returns.
But the Costa Blanca is large — from Denia in the north to Pilar de la Horadada in the south — and not all towns or neighborhoods perform equally.
Here’s a breakdown of the best areas to invest in Airbnb on the Costa Blanca in 2025, based on guest demand, rental yield, seasonality, and long-term potential.
1. Alicante – best for all-year income and international access
Why it works:
Alicante combines the best of all worlds — city life, beaches, culture, an international airport, and strong infrastructure. It’s one of the few cities in Spain with stable, year-round bookings due to tourism, business travel, and remote workers.
- Average price per m²: ~€1,750
- High-season occupancy: 85–90%
- Gross Airbnb ROI: 7–9%
Top areas in Alicante to buy:
- El Centro Histórico (historic old town)
- San Juan Playa (beachfront, upscale)
- Albufereta and Cabo de las Huertas (residential with sea views)
Explore full property management in Alicante
2. Calpe – best for high nightly rates and premium guests
Why it works:
With its iconic Peñón de Ifach, beaches, and upscale holiday vibe, Calpe attracts higher-spending guests looking for scenic, premium stays. Villas and apartments with sea views perform extremely well, especially in summer.
- Average price per m²: €2,100–€2,400
- Nightly rates: €120–€250
- Gross ROI: 6–8%
Top areas in Calpe to buy:
- Playa de la Fossa (beachfront)
- Calpe Old Town (authentic and walkable)
- Maryvilla (luxury hillside villas)
Bonus: Properties here attract longer stays in the off-season from retirees and digital nomads.
3. Torrevieja – best for affordable entry and strong seasonal yield
Why it works:
Torrevieja offers lower property prices with consistent summer demand. It’s particularly popular with British, Nordic, and Spanish tourists, and performs well for budget-friendly apartments near the beach.
- Average price per m²: ~€1,400
- Occupancy in peak months: 80%+
- ROI: 8–10% for well-managed listings
Best areas in Torrevieja:
- La Mata (best beaches)
- Punta Prima (modern apartments)
- City center (walkable to beaches and restaurants)
Learn how we maximize ROI in Torrevieja
4. Benidorm – best for volume and nightlife-driven tourism
Why it works:
Benidorm remains a top booking destination in Spain. It’s not as premium as Calpe or Alicante, but it delivers sheer booking volume. Studios and 1-bed apartments do especially well, particularly with younger tourists and groups.
- Average price per m²: ~€2,000
- Nightly rate: €80–€160
- Gross ROI: 7–9% with high turnover
Best areas to invest in Benidorm:
- Levante Beach
- Rincón de Loix
- Old Town (for authenticity and value)
Note: Short-term rental regulation is tightening in parts of Benidorm, so local compliance is key.
Let Blanca Stay handle licensing and local setup
5. Altea – best for boutique-style rentals and mid-term guests
Why it works:
Altea is an artistic, slower-paced town with cobblestone streets and a more mature guest profile. Think couples, creatives, and long-stay tourists. It’s not for volume — it’s for charm and above-average booking values.
- Nightly rate: €100–€200
- Peak occupancy: 70–80%
- ROI: 6–8%, especially with longer stays
Where to buy:
- Altea Old Town (casas blancas with sea views)
- La Olla and Cap Negret (beachfront)
This is a great option if you want a balance between income and personal enjoyment of the property.
What about low season performance?
Unlike inland or purely seasonal towns, cities like Alicante and Calpe attract digital nomads, long-stay retirees, and business travelers in autumn and winter.
To extend bookings year-round:
- Offer discounts for 28+ night stays
- Highlight strong Wi-Fi and workspaces
- Use dynamic pricing tools
- Work with a management team like Blanca Stay to keep occupancy stable in off-season months
How to choose the right area for your investment
When evaluating ROI, consider:
- Occupancy vs. nightly rate
- Local regulations (Airbnb licensing varies)
- Your property budget and renovation needs
- Guest type (families vs. couples vs. digital nomads)
And most importantly: Are you managing the property yourself, or working with a local partner?
Many of our owners earn more with hands-off management than they did trying to DIY their bookings.
Ready to invest in a high-ROI rental on the costa blanca?
At Blanca Stay, we help property investors:
- Choose the best location and property type
- Handle the full legal setup
- Maximize income through dynamic pricing
- Manage bookings, cleanings, guests, and repairs
- Offer guaranteed income options for hands-free ROI
Contact us today to talk about your Airbnb investment goals on the Costa Blanca.
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