If you’re thinking about buying a short-term rental property in Spain, the Costa Blanca is one of the most promising regions in the country. With year-round tourism, relatively affordable property prices, and strong guest demand on platforms like Airbnb and Booking.com, it offers excellent opportunities for investors seeking strong returns.
But the Costa Blanca is large — from Denia in the north to Pilar de la Horadada in the south — and not all towns or neighborhoods perform equally.
Here’s a breakdown of the best areas to invest in Airbnb on the Costa Blanca in 2025, based on guest demand, rental yield, seasonality, and long-term potential.
1. Alicante – best for all-year income and international access
Why it works:
Alicante combines the best of all worlds — city life, beaches, culture, an international airport, and strong infrastructure. It’s one of the few cities in Spain with stable, year-round bookings due to tourism, business travel, and remote workers.
- Average price per m²: ~€1,750
- High-season occupancy: 85–90%
- Gross Airbnb ROI: 7–9%
Top areas in Alicante to buy:
- El Centro Histórico (historic old town)
- San Juan Playa (beachfront, upscale)
- Albufereta and Cabo de las Huertas (residential with sea views)
Explore full property management in Alicante
2. Calpe – best for high nightly rates and premium guests
Why it works:
With its iconic Peñón de Ifach, beaches, and upscale holiday vibe, Calpe attracts higher-spending guests looking for scenic, premium stays. Villas and apartments with sea views perform extremely well, especially in summer.
- Average price per m²: €2,100–€2,400
- Nightly rates: €120–€250
- Gross ROI: 6–8%
Top areas in Calpe to buy:
- Playa de la Fossa (beachfront)
- Calpe Old Town (authentic and walkable)
- Maryvilla (luxury hillside villas)
Bonus: Properties here attract longer stays in the off-season from retirees and digital nomads.
3. Torrevieja – best for affordable entry and strong seasonal yield
Why it works:
Torrevieja offers lower property prices with consistent summer demand. It’s particularly popular with British, Nordic, and Spanish tourists, and performs well for budget-friendly apartments near the beach.
- Average price per m²: ~€1,400
- Occupancy in peak months: 80%+
- ROI: 8–10% for well-managed listings
Best areas in Torrevieja:
- La Mata (best beaches)
- Punta Prima (modern apartments)
- City center (walkable to beaches and restaurants)
Learn how we maximize ROI in Torrevieja
4. Benidorm – best for volume and nightlife-driven tourism
Why it works:
Benidorm remains a top booking destination in Spain. It’s not as premium as Calpe or Alicante, but it delivers sheer booking volume. Studios and 1-bed apartments do especially well, particularly with younger tourists and groups.
- Average price per m²: ~€2,000
- Nightly rate: €80–€160
- Gross ROI: 7–9% with high turnover
Best areas to invest in Benidorm:
- Levante Beach
- Rincón de Loix
- Old Town (for authenticity and value)
Note: Short-term rental regulation is tightening in parts of Benidorm, so local compliance is key.
Let Blanca Stay handle licensing and local setup
5. Altea – best for boutique-style rentals and mid-term guests
Why it works:
Altea is an artistic, slower-paced town with cobblestone streets and a more mature guest profile. Think couples, creatives, and long-stay tourists. It’s not for volume — it’s for charm and above-average booking values.
- Nightly rate: €100–€200
- Peak occupancy: 70–80%
- ROI: 6–8%, especially with longer stays
Where to buy:
- Altea Old Town (casas blancas with sea views)
- La Olla and Cap Negret (beachfront)
This is a great option if you want a balance between income and personal enjoyment of the property.
What about low season performance?
Unlike inland or purely seasonal towns, cities like Alicante and Calpe attract digital nomads, long-stay retirees, and business travelers in autumn and winter.
To extend bookings year-round:
- Offer discounts for 28+ night stays
- Highlight strong Wi-Fi and workspaces
- Use dynamic pricing tools
- Work with a management team like Blanca Stay to keep occupancy stable in off-season months
How to choose the right area for your investment
When evaluating ROI, consider:
- Occupancy vs. nightly rate
- Local regulations (Airbnb licensing varies)
- Your property budget and renovation needs
- Guest type (families vs. couples vs. digital nomads)
And most importantly: Are you managing the property yourself, or working with a local partner?
Many of our owners earn more with hands-off management than they did trying to DIY their bookings.
Ready to invest in a high-ROI rental on the costa blanca?
At Blanca Stay, we help property investors:
- Choose the best location and property type
- Handle the full legal setup
- Maximize income through dynamic pricing
- Manage bookings, cleanings, guests, and repairs
- Offer guaranteed income options for hands-free ROI
Contact us today to talk about your Airbnb investment goals on the Costa Blanca.